Free Fire, the world’s most downloaded mobile game in 2020, is all geared up to celebrate India’s 72nd Republic Day. Developed and published globally by Garena, Free Fire has lined up a host of exciting in-game activities and rewards to enable players in India to enjoy this momentous occasion.
This builds on the immersive mobile battle royale game’s efforts to continuously delight the expansive and fast-growing gaming community in India with engaging and localized content.
Celebrating India’s 72nd Republic Day with exciting in-game activities and rewards
Free Fire’s Republic Day activities promise tonnes of thrills and excitement. Starting today till 31 January, players will get the chance to receive a free premium character trial card and a free legendary gun skin trial card for each day that they log in – enabling them to enjoy the full fun of different play styles.
The character trial cards will include none other than the legendary Hrithik Roshan’s official character, ‘Jai’, and the latest character, Chrono. That’s not all! If players check-in for 9 days consecutively during this period, they will also get to claim 5 legendary gun boxes and 3 weapon royale vouchers to up their game.
Garena has also added something extra-special into Free Fire to celebrate this historic occasion with a bang – quite literally! From today, players can collect firework tokens as they play more and more games. These firework tokens can be used to redeem the brand-new gun skin, P90- Midnight Mafia.
In addition, there will be other exciting rewards on 26 January. To mark the date, 26/1, players will get a chance to get 2 Diamond royale vouchers, 6 Justice Fighter Gun Boxes, and 1 incubator voucher.
Free Fire’s dedication towards its Indian community
This Republic Day celebration takes forward Garena’s efforts to entertain and engage the Free Fire Indian community with localised experiences specifically tailored to them.
Some of the recent highlights include the introduction of Hindi in the game, the streaming of esports tournaments in local languages, and the hosting of community engagement activities such as a YouTube influencer engagement party in Goa.
Last year, Free Fire also introduced the “Light Up Bermuda”campaign to celebrate a #FreeFireDiwali with all their fans across India; partnered with superstar Hrithik Roshan in the “Be The Hero” campaign to launch the game’s first playable Indian character; and developed the #IndiaKaBattleRoyaledigital and outdoor campaign.
