Wednesday, March 19, 2025

HSBC One Integrates Esports and Fashion at ComplexCon Hong Kong 2025

A limited-edition fashion collection and esports showdown bring gaming culture and modern design together at ComplexCon, March 21-23, 2025.

HSBC One is set to merge the realms of esports and fashion at ComplexCon Hong Kong 2025, scheduled for March 21 to 23.

In collaboration with local designer brand Offgod:Tate, the bank will introduce a limited-edition fashion collection that reflects the dynamic intersection of gaming culture and contemporary style.

HSBC One’s Engagement with Esports and Fashion

HSBC One has been proactive in engaging younger audiences by integrating into the esports and fashion sectors.

In 2024, the bank collaborated with top esports entities such as T1 and renowned player Faker, enhancing its presence in the gaming community. The upcoming partnership with Offgod:Tate at ComplexCon Hong Kong 2025 signifies HSBC One’s commitment to blending financial services with modern cultural trends.

Offgod:Tate’s Creative Journey and Collaborations

Offgod:Tate, led by brothers Andrew and Tate Mok, has rapidly gained recognition in Hong Kong’s creative scene. Initially known for customizing products, including sneakers, the brand has evolved into a multifaceted design entity. Their collaboration with adidas Originals resulted in a reimagined Superstar 82 sneaker, featuring their signature 3D-printed designs.

This partnership marked a significant milestone, showcasing their ability to blend traditional footwear with innovative artistry.

The HSBC One x Offgod:Tate Collection

The exclusive collection comprises nine distinct items:

  • Graphic tee
  • Esports jersey
  • Work jacket
  • Sweatpants
  • Cap
  • Tote bag
  • Socks
  • 3D keychain
  • 3D headphone accessories

Each piece is designed for versatile styling, allowing individuals to express their unique personalities. The collection’s narrative centers around Offgod:Tate’s iconic character “Skully,” reimagined as “Machine Skull,” drawing inspiration from ergonomic gaming devices and sci-fi mechas like Gundam.

Exclusive Offerings at ComplexCon Hong Kong

Attendees can purchase the HSBC One x Offgod:Tate collection exclusively at the Complex Marketplace, with HSBC One customers enjoying a special 50% discount. Additionally, a three-meter “Machine Skull” installation will be featured at the HSBC One Esports Zone, offering a unique photo opportunity for fashion and esports enthusiasts alike.

Gen.G Esports Team Appearance

Gen.G Esports Team Appearance

Highlighting the event, members of the Korean LCK team Gen.G Esports—including Kiin, Canyon, Chovy, Ruler, and Duro—will make their debut appearance in Hong Kong at the HSBC One Esports Zone. Fans will have the chance to engage with the team during matches and interactive sessions. Furthermore, the “ComplexCon LoL Cup” tournament, scheduled for March 22 and 23, will allow local League of Legends players to compete for an opportunity to face off against Gen.G Esports, amplifying the excitement of live competitive gaming.

HSBC One’s innovative collaboration with Offgod:Tate at ComplexCon Hong Kong 2025 exemplifies the dynamic fusion of esports and fashion. By integrating gaming culture into mainstream fashion and hosting interactive esports events, HSBC One continues to engage and inspire a diverse audience, reflecting the evolving landscape of contemporary culture.

- Advertisement -

Esports News