HomeNewsMobile Premier League announced as the principal sponsor of Knight Riders Franchises...

Mobile Premier League announced as the principal sponsor of Knight Riders Franchises KKR and TKR

MPL sponsors Knight Riders franchise to bring in a unique collaboration between traditional sports and esports in India.

By Divyesh Moghe

August 14, 2020

Mobile Premier League (MPL) became the principal sponsors of Knight Riders franchise in IPL and CPL for teams Kolkata Knight Riders and Trinbago Knight Riders.

Excited to announce @PlayMPL as the principal sponsor for @KKRiders in @IPL & @TKRiders in @CPL
They are a vibrant Indian startup in Esports & Gaming, promoted & run by young, innovative minds. Looking fwd to building this partnership pic.twitter.com/kbWg86PsIB
— Venky Mysore (@VenkyMysore) August 14, 2020

MPL is an Indian esports and gaming startup which is gaining traction in India. The captain of Indian Cricket Team, Virat Kohli is the brand ambassador of this esports platform. This company has made another move in traditional sports by sponsoring a prominent contender in IPL and becoming the pricipal sponsors for the Knight Riders franchise.

IPL 2020 will start from 19th September in UAE and players from Kolkata Knight Riders will flaunt this jersey in their games.

This is a big partnership that brings gaming startup to tie up with a traditional sports franchise and form a unique partnership between traditional sports and esports industry.

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Divyesh Moghe http://www.talkesport.com

Content writer and Esports enthusiast

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