Monday, December 23, 2024

MPL signs MoU with State Government at IndiaJoy 2021

IndiaJoy 2021, Asia’s largest digital entertainment festival themed “Virtual is Reality” supported by the Government of Telangana, TVAGA, and presented by MPL got off to a great start with participation from technology leaders from several countries, including the leading industry voices. The highlight of the event included an MoU Signing between the Govt of Telangana and the Mobile Premier League.

Under the MoU signed, The Government of Telangana will allot a dedicated 500 seat for Mobile Premier League in Image Towers with an understanding from MPL to share technology know-how and hire local talent. The MoU was exchanged between Mr. Jayesh Ranjan is the Principal Secretary of the Industries & Commerce (I&C) and Information Technology (IT) Departments of the Telangana government and Mr. Sai Srinivas Kiran, Co-Founder and  CEO of Mobile Premier League.

IndiaJoy 2021 4-day event by Shri. KT Rama Rao, Minister for Municipal Admin & Urban Dev, Industry & Commerce, ITE&C   and Shri. Jayesh Ranjan, Principal Secretary of the Industries & Commerce (I&C) and Information Technology (IT) Departments of the Telangana government.

The opening also saw the presence of Mr. Biren Ghose, Country Head-Technicolor India Chairman-CII National AVGC Sub Committee, Rajiv Chilaka, Telangana VFX, Animation and Gaming Association (TVAGA) President, Mr. Sai Srinivas Kiran, Co-Founder and CEO at Mobile Premier League, Mr. Sridhar Muppidi, Sridhar Muppidi, Vice President TVAGA and Founder Purple Talk, Mr. Madhav Reddy, CEO, Rotomaker and other distinguished guests.

In his address Shri. KT Rama Rao, IT Minister, Government of Telangana, said “This very event, I was confident that this will become a signature event for the image industry and then build a strong reputation as an aggregator of different domain events that used to take place separately. Success has been our homegrown champion show to being whose Netflix debut has gone on to set multiple records within Rajiv and the theme of Green Bowl. 

The Minister further said, Hyderabad based gaming companies have also made the best of the new market opportunities created during the pandemic. 45 companies have chosen Hyderabad as their destination in the gaming sector in the last two years making the total 80 getting companies. 

A recent study has shown that India’s active Internet user base is expected to reach 900 million by 2025, a 45% increase since the last year. The image sector itself is growing at 9. Percent and is expected to reach rupees three lack growth or 44 billion U.S. dollars. 

He added further added, by 2024, with a compounded annual growth rate of 13.5% this is staggering statistics with 900 million users, a growth of almost 13.5% very few sectors across the world achieve. 

Telangana VFX, Animation and Gaming Association (TVAGA) President Rajiv Chilaka in his address said “The pandemic has given us an opportunity to create IndiaJoy 2021 and bring the tech community together on a wider, far impacting stage, with a click of a button,” He added “IndiaJoy this year highlights ‘Virtual is a Reality”, and the foundation of this biggest digital entertainment festival – innovation, networking, collaboration – remains ever strong and robust.” Rajiv said.

“2020 was tough for the industry including ours, while gaming animation, VFX suffered because shooting stopped. The industry witnessed a decline of 10% growth. But the good thing is that companies invested into R&D and IP and innovated the current business plans, which will yield great results in the future.” Rajiv Chilaka added.

Sridhar Muppidi, VP TVAGA said – we have a forward-thinking government. The support has been immense, IndiaJoy is the second-largest event in Asia. We are creating an ecosystem that looks very promising.

BIREN GHOSE Chairman CII National Committee for AVGC & Country Head – Technicolor India, in his keynote address said “Telangana has shown strong strategic intent in partnering industry and academia with enabling policy and infrastructure support to take the games, VFX and animation industries to new levels of performance. IndiaJoy is the forum that celebrates the milestones and acts as a torchbearer for the state. Connections & collaborations are what I hope to see flourish at this year’s event.”

The future is going to be about skills, AVGC has gone through steep revolutions. We believe drop-out from schools, and women if absorbed into the system will provide a huge thrust to the industry. Our first request to the Government of Telangana is to create an infra and announce AVGC as an infra industry, we also need to scale talent, and become the epicenter and hub of AVGC and further the brand Hyderabad. We need 100 million square feet much more than the image towers that we have now. Biren Ghose added.

Earlier during the inaugural day, attendees saw an intriguing panel discussion by leading influencers on social media at the InfluencerCon panel discussion where they discussed “How to create engaging content, and monetizing Content” moderated by Mr. Ravi, the panelist included leading YouTuber Ms. Meenakshi.

This was followed by a Fire Chat discussion in India: The next hub of online gaming and esports by Mr. Sai Srinivas, Co-Founder and CEO · Mobile Premier League (MPL). The panelist talked about the emergence of the industry and how they are shaping the industry in the future.

In the entertainment session, leading names from the Indian Film Industry discussed the challenges and opportunities. The fire chat session Directors Panel Mr. Ram Ganapati Rao, Mr. Praveen K, Mr. Mallik Ram, and Mr. Tharun Bhascker.

In the film showcase that was followed by Mr. Sudheer Babu presented his insight into filmmaking and the art of films.

The Highlight of the inaugural session was a session: How Technology & esports made sports practice & mastery easy in which Ace Indian Tennis Player Leander Paes addressed a packed gathering.

IndiaJoy is an amalgamation of world-leading digital entertainment technologies that brings the best of VFX, Animation, OTT, Games, Movies, TV, Comics, Animation, and Culture from the world.

The 4-day event which opened on 16th November in a physical event will feature talks, workshops, a keynote from the field of VFX, Desi Toons and OTT Pulse on all following days the sessions will be on a digital. To attend the digital event, please click https://indiajoy.in/ to register

Since its inaugural edition, IndiaJoy enjoyed a record-high number of visitors to attract more than 30,000 plus participants, visitors, and global delegates. Including, attracting investments of USD10 million for the past 3 years and catalyzing the emergence of startups.

Arpita Tewari
Arpita Tewarihttp://www.talkesport.com
Anime fangal! Apart from my self-esteemed hobbies, I am a full-time copywriter and news journalist in the eSports industry!
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