One of the biggest esports organization in the world, Team Liquid has announced the appointment of their new President, Claire Hungate effective immediately.
The organization, through a press release announced that digital veteran, Claire Hungate will lead Team Liquid as their President and COO. She is expected to oversee the business strategy and operations and take charge of the global expansion, acquisitions and new revenue streams.
“I believe that quality is the best business model and Team Liquid embodies that through its direct relationship with its engaged, loyal and growing audience,” said Hungate. “Liquid is a foundational player in esports and has grown into a global and multi-generational brand. ” she added.
“For more than 20 years, Hungate has exhibited an expertise in establishing or redeveloping businesses built around the monetization of content-driven audience engagement. Most recently, she served as independent director at international games publisher Avalanche Studios Group and chair of production music library The Nerve. ” read their statement.
Following Hungate’s appointment, Team Liquid also promoted Boudewijn Kryne to vice president of fan management, an area of importance for the organization and will report directly to Hungate.
