Ubisoft is going through a massive overhaul with the establishment of a new subsidiary dedicated to three of its most recognizable franchises: Assassin’s Creed, Far Cry, and Tom Clancy’s Rainbow Six. In addition, Chinese technology conglomerate Tencent will be investing €1.16 billion for a minority stake in the new company.
This subsidiary will be dedicated to developing multi-platform game ecosystems. Apart from that, they will also integrate evergreen content strategies and expand the scope of single-player, multiplayer. The move is a crucial step in Ubisoft’s plan to revamp its business model and intensify the quality of its AAA titles.
The new subsidiary has been estimated to be worth €4 billion. The 25% stake in the firm held by Tencent will assist Ubisoft in strengthening its balance sheet while keeping its eyes on creating next-gen gaming experiences. Ubisoft will maintain complete control over the subsidiary even after the investment to ensure that its direction is preserved.
Ubisoft CEO Yves Guillemot emphasized the strategic importance of the move in the press release:
“As we accelerate the company’s transformation, this is a foundational step that enables us to be both agile and ambitious. With a dedicated team, we will focus on creating strong game ecosystems designed to become evergreen, growing high-performing brands, and pioneering new IPs with emerging technologies.”
Tencent expressed optimism about the collaboration. Martin Lau, President of Tencent, stated:
“We see the immense potential for these franchises to evolve into long-term evergreen game platforms, offering engaging new experiences for gamers worldwide.”
The subsidiary will receive development teams from Ubisoft studios in Montreal, Quebec, Sherbrooke, Saguenay, Barcelona, and Sofia. It will make sure that Ubisoft’s creative talent continues to fuel the expansion of Assassin’s Creed, Far Cry, and Rainbow Six. The gaming giant intends to develop its single-player stories, release more multiplayer content, add free-to-play features, and integrate sophisticated social features.
Apart from that, Ubisoft will keep expanding its other hit franchises, such as Tom Clancy’s Ghost Recon and The Division, while investing in new IPs and emerging technologies.
The deal is conditional on regulatory approvals and is anticipated to close prior to the end of 2025. Tencent will enjoy customary minority protection rights and certain conditions on share transfers.
Industry observers believe that this action could put Ubisoft in a position of greater financial strength and competitiveness. With Tencent’s support and more streamlined strategy, Ubisoft is preparing to enter a new generation of gaming experiences with innovation, accessibility, and sustained player interaction.