Nodwin Gaming, a subsidiary of Nazara Technologies Ltd. and Soth Asia’s leading esports gaming company has just released an official anthem for the upcoming Valorant Conquerors Championship.
Nodwin Gaming in association with Riot Games — developers, and producer of popular esports title, Valorant, have come together and roped in contemporary hip-hop artist Seedhe Maut and music producer Sez On The Beat to create an epic, celebratory and inspiring anthem titled “NHK, which stands for Nahi Hora Kya”.
The video will be premiered on NODWIN Gaming’s official YouTube channel today (i.e. February 19, 2022) at 7 PM. The direct link to the premier video is here.
The video features a collaboration of the most prominent Valorant players of the South Asia region namely Ganesh Gangadhar (Skrossi) from the Indian team Global Esports; Shakir Razak (Hikka) from the Indian team Enigma Gaming; Abdul Haseeb (HSB) from the Pakistan team Team Exploit and Sami Ar Rahman (SSSami) from the Bangladeshi team Exceeli Esports.
Alongside the video, the lyrics and background scores perfectly capture the essence and spirit of the competition.
The video captures the sheer hard work and determination perfectly throughout the journey of players from playing being a small-time talent to playing in big leagues among other professional players for the Championship title.
“With just two editions, VCC has achieved the cult status it enjoys today, making it evident that it has struck the right chord with both the players and audience alike. The idea behind this anthem is to create a distinct identity for VCC and to celebrate the fandom and cult status around Valorant. Through this anthem, we hope to instill courage and passion in the minds of all current and future gamers, bringing them together for the love of the game. What makes this anthem very unique is that the viewers get to witness the spirit of the tournament through the players’ journey as they try to win the coveted VCC trophy. We are delighted to collaborate with Seedhe Maut and Sez who understand the pulse of the youth,” said Akshat Rathee, Managing Director, NODWIN Gaming.
“Being big fans of the game, it was great to be able to work on the official track for Valorant with our guy Sez on the Beat. Music and gaming are converging nowadays like never before, shoutout to NODWIN VCC for supporting gaming and the culture like they do!” said Seedhe Maut.
“Having played the game myself, this song is a dream project for me. I have been following the pro-scene for a while now (since the first Masters) and it’s great to see similar support for South Asian players. Big thump ups to Riot Games for their vision and to NODWIN Gaming for bringing all of us together. The fact that VCC winners will be able to go head-to-head with the best teams from the world is really so dope,” said the Producer Sez on the Beat.
“I think we have a banger ready to roll out. Seedhe Maut and Sez On The Beat, as we know, are Valorant fans and they’re killing it in DHH lately. We wanted this collaboration to be an authentic South Asian Valorant esport experience that truly embodies the spirit of VCC. It’ll be a track that every Valorant player in the region can relate and vibe to”, said Sukamal Pegu, Head of Publishing, India & South Asia, Riot Games.
Visit the official Nodwin Gaming channels below and stay tuned for the premiere at 7 PM today i.e. 19th February 2022.